The Challenge
AI governance is complex, fragmented, and often intimidating. Advaya wanted to stand apart not with futuristic abstraction, but with clarity. The identity had to communicate protection and intelligence through a visual system that feels modern, structured, and enduring.

Solution
We built a design language around the principles of Visibility, Governance, and Protection. The symbol, a geometric form of convergence and defence anchors the identity.

View Process File

The Impact
Advaya’s identity now communicates trust and innovation in equal measure, a brand built to safeguard the future of intelligent systems.